Brief Title: Textile logo
The Brief: Design
a logo for a Textile Designer
Considerations:
Colour, font, a design that they have done incorporated into
it. Corporate, formal, sophisticated and simple.
Concept/ Proposition
The concept would be simple to create a logo along with a
sub logo that could be used on her branded work to allow her clients or
customers to recognize her. The logo would have to look clean and understated
aswell as giving all the relevant information, such as name and what she does.
Background
A student Textile designer in her second year
asked me to design her logo and business card, along with a project pack. She
wanted one that looked clean and professional. This work would then be
submitted in to her Responsive brief
Target Audience
Clients, and other
designers that may want her to do work for her. Her clients or customers would
be women 18-30 that like colorful girly prints
Tone of voice
Proffessional
Deliverables
Logo, Business card and project pack, with relevant information
Concept Statement
What are you going to
do?
1.
Work with the client to find out what they
actually want
2.
Research into other designers logos,
particularly textile designers
3.
Produce a logo, business card and project
pack
Why are you going to
do it?
1.To gain a better understanding
of what I could design for the client as this will be her personality through
her career
2. Gives me ideas of what I could
do
3.This is what the client has
asked for
Who are you doing it
for ?
1.
The client
2.
The customer and her clients
How are you going to
do it?
1. I Will start by drawing up
some sketches, from that I will go on to digitalize the logo, I will take on
board everything that the client has asked for and any ammendments that she
asks will be changed accordingly. However I will have a strong input of what I
will and wont do.
What do you aim to
produce?
1. I will aim to produce a logo,
that can be put onto business cards and work that she requires her logo to be
on, I aim to produce a project pack design that the designer can use to put in
all relevant information such a cv, business card etc. This will have have
design emblazoned on.
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