OUGD504 Production

Focus
1. Appropriateness of Response
2. Quality of Resolution
3. Meeting the deadline

What is the problem
Audience?
Context?                                    Appropriateness of Response
Method of delivery?

What is and what will be the problem, Persuade, Inform, Promote etc.

Rationale?
What are you doing or why ?
Concept?
Idea?
Research?
Audience?
Context?
Media?
Creative?
Ethical?
Commercial?
Handmade?
Digital?
Lense Based?
Media or Message?
Tone of Voice?

Message
Communicate         +     Creativity and context
Clarify
Context

Info Graphics
Typography
Form and Format
Product Range or Distribution
Media and Process
Form and Function
Audience and interaction
Scale and context

Context, Function Practise

Publishing Editorial
Branding Identity
Packaging Production

Colour- RGB, CMYK, HSV- Percieved by rods and cones in your eyes. If there is no light is there colour?
More colour variety compared to CMYK-Metalic/ Fluorescent

Format- How things are sort out and arranges A sizes/ B sizes

Production- Process of making the product e.g cutting, glueing, binding, stitching testing etc.

Processes- Methods used to create the product eg screen printing, letter press, laser cut. consiller format, function, stock, colour, etc.
Could even be digital- Converting image to CMYK etc.

Finishing- Related to process such as spot varnish, embossing, de-bossing, foiling matte/gloss
Attention to detail- Proffessional touches
Stock- Medium on which you print onto Anything !

As a class these are the outcomes
What is:
Format- Scale, size and working withing that
Colour- Colour modes, Hues, function etc
Production- The actual making of it
Process- The method
Finishing- The production and process
Stock- Substrates for printing, considerations

Print workshops
Bringing in 5 things that have Print in them.
Everything that is in front of us, categorising the format

Bottles, Booklets, Posters/ Leaflets, Bags, Stickers, boxes, Labels, Business Cards
Colour
1 colour, 2, 3, 4, 0 colours and too many

Production- Mas produced, Depends on the scale of what it is
Mass- National or international
Medium Mass
Medium mass local- Leeds area
One offs

Process Digital screen printed, spot varnished, letterpress, Risograoh

Group the materials into categories of promotional, branding and identity, Packaging and packaging and promotion, publishing and editorial, information and way finding.

List of things i dont know about and things that i would like to find out.
Screen printing on 3D objects such as bottles
Prices to print different print processes
How much it would cost for one item in comparison to printingloads
What is classes as mass produced?
How do you print on plastic bags
What is the process
Is a book with information classed as a publication or information and way finding
What is risograph?