OUGD504 Design Production Concept

Concept
A plan or intentions
An idea or invention to help sell or publicise a commodity

Three five Seven- One Prime creative for the designers surname is Priem. 'I have chosen the concept prime and played with the different meaning of the word my slogan is taken from the meaning.
Throughout the non Prime numbers are eliminated and only prime numbers are used.
Look at the grids that have been used. Formula and structure.

Concept workshop- Group
Step 1 choose 3 words from jar 1
Then pick one from Jar 2
Over the course decide one word you want to choose from Jar 1
Cant change jar 2
Use the chosen word such as 'ball' or 'court' use this word to develop a concept for either hotel/bar etc.
Present it tomorrow in groups, slideshows with visuals
Consider how it will be presented
needs of your client
Who is the Audience
What is the purpose
Will they be potential customers? Current customers? Potential Volunteers? Students? Mind map your word meanings obvious to abstract

Jar 2- Hotel
Jar 1- Block, Book, Test
Block- Wood, Block of Gold, Mental Block- Brain, Pixelated- Square/ Oblong, Knock your block off, Breeze block-Concrete-Brick, Block of cheese-Wallace and Gromit, Building blocks-Tetris-Lego- Jenga- Arcade games-Pacman-Space invaders, Block Party, Obstacle- Army, Wacky warehouse, Apartment block-New York- Gagsters-Guns-Bugsy Malone, Ice Block-Sugar Block, Blockage- Drains-Nose-Drains, Customize your own room before you are there-Clarages Hotel in London-Tailoring
Block Party-Hangover Chambers, Spa's, Pillows, Cushion, After Party, Buffet
Books-Fairytales-Themed rooms-Harry Potter-Lord of the rings-Genre-Crime-Fiction-Thriller, Library, Trilogy,Booking an appointment- booking holidays-Online book, Reading, Pass time-Hobby, Novel, Picture-Pop up books-Colouring books, notebook-Paperchase, Author, Binding, Macbook-Technology-Ebook

Test- Science-Potion-Rats-Test Tubes, Exams, Doctors/Hospitals, Results, Challenging-Physical and mental, Perseverance-Curiosity

Why do you go to Hotels?
Leisure, Weddings, Events, Party, Family trips, Spa Treatment, Relaxation, Honeymoon, Get away, All inclusive, City break, Bed and Breakfast, Attractions, Business, Motel, Affairs, Pleasure, Stopover Can't be unpleasant but needs to be functionality.

Our Final concept- A hotel that caters for the before and after party, Audience- Students/ young professionals, 18-30's, Funtion- To accommodate a hangover, relaxing day, Would need to book, check in late then check out even later the next day.
24 hour take-away service-Kithcen and buffet
-Detox, smoothies
-Oxygen bars
-Water fountains
-Provided Onesie's/ Dressing gowns
-Cinema with a-z of movies with bean bags
-Spooning service-Big Spoon or Little Spoon
-Ambient Lighting
-Soundproof walls
-Padded walls
-Fluffy carpets
-Garden are to walk
-Hot showers, Jacuzzi, Sauna
-Staff have to have an extreme tollerance to customers
-Weird hangover cures. Rooms, Too drunk get turned away without a refund

Names of hotels
-After Part
-Relaxation Station
-Noct
-The block of Noct
-Hanging
-Consequence
-Aftermath
-Afteraffects
-Remedy
-Cure
-Promotes a good night not a drunk night, Drink responsibly
-Cure for your post-Partying illness